I believe it is your influence that caused me to read this quote on the back of a book:

Maurer uses his knowledge of the brain and human psychology to show what I have promoted for the past three decades

And translate it as:

I've been teaching this shit for 30 years in Japan. Now this American douchebag is swooping in and pretending he invented it.

I hope you're happy with yourselves.

(For clarity's sake, I don't actually believe that's how the statement was intended. The quoted guy is actually pretty complimentary about the book, and he didn't invent the concept either. It was just my initial impression and it made me chuckle.)